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Jane Iredale PurePressed Base Mineral Foundation in Ivory

Jane Iredale
Purepressed® Base Mineral Foundation
Our Score
4.2

issue one : borrowed from before

If you have cast your eyes over the article on the history of beauty practices, you would have read about how women of ancient times opted for a paler complexion.

To recreate this illusion, I used the Jane Iredale PurePressed Base in Ivory. While this colour is a shade or two lighter than Jenny’s own skin tone, it wouldn’t really have stood out if I hadn’t darkened then skin tone up a little first. I did that using Ilia Beauty’s Sheer Vivid Tinted Moisturiser in Muriwai T6, and then applied the PurePress Base on top. I started in the centre of the face but stopped about an inch short of the hairline. 

Personally, I am not the hugest fan of powered foundations but there are certain occasions when they are called for – and this was one of them. The nature of mineral makeup means that even a matte finish has some luminosity to it, albeit less than the loose mineral powder.

 Photo:  Gabrielle Menezes  | Model:  Jenny Meister
Photo: Gabrielle Menezes | Model: Jenny Meister

Tip

If you have had to reapply your mineral powder throughout the day and it’s starting to feel a little cakey (I don’t care what mineral cosmetic companies have to say – all powder lands up looking cakey eventually) just use a facial spritz over the top and re-buff your skin with a kabuki brush (sans more powder, obviously – as that would defeat the purpose!). You can use any facial spritz, but I do have to say that the exotic floral notes of Ylang Ylang in Jane Iredale’s D2O Hydration Spray is pretty damn dreamy – and does the job.

Jane Iredale PurePressed Base Mineral Foundations come in 28 shades that cater to just about every skin tone. It has a semi-matte, weightless(ish) finish that is ideal if you have an oiler skin or aren’t partial to the sometimes overly dewy finishes of organic cream and liquid foundations.  

Jane Iredale PurePressed Base Mineral Foundation in Ivory is enriched with Pomegranate extract that helps to minimize UV damage.

Ingredients

PurePressed Base Refill – All shades except Cognac, Mahogany, Velvet, Bittersweet, Cocoa, Warm Brown
Titanium Dioxide 14%, Zinc Oxide 3%. Ingredients: Mica, Boron Nitride, Dimethicone, Stearic Acid, Plankton Extract, Algae Extract, Pinus Strobus (Pine) Bark Extract, Punica Granatum (Pomegranate) Extract. [+/- (May Contain: Iron Oxides (CI 77489, CI 77491, CI 77492, CI 77499), Ultramarines (CI 77007), Chromium Oxide Greens (CI 77288)]

PurePressed Base Refill – Cognac, Mahogany, Velvet
Titanium Dioxide 5%, Zinc Oxide 1%. Ingredients: Mica, Boron Nitride, Dimethicone, Stearic Acid, Plankton Extract, Algae Extract, Pinus Strobus (Pine) Bark Extract, Punica Granatum (Pomegranate) Extract. [+/- (May Contain: Iron Oxides (CI 77489, CI 77491, CI 77492, CI 77499), Chromium Oxide Greens (CI 77288)]

PurePressed Base Refill – Bittersweet, Cocoa, Warm Brown
Titanium Dioxide 3%, Zinc Oxide 0.6%. Ingredients: Mica, Boron Nitride, Dimethicone, Stearic Acid, Plankton Extract, Algae Extract, Pinus Strobus (Pine) Bark Extract, Punica Granatum (Pomegranate) Extract. [+/- (May Contain: Iron Oxides (CI 77489, CI 77491, CI 77492, CI 77499), Chromium Oxide Greens (CI 77288)]

Note

This product does contain the ingredient Dimethicone, which has been the subject of some debate. Learn more about the concerns here, so that you are able to make an informed decision if you feel happy to use products containing this ingredient.

Jane Iredale PurePressed Base Mineral Foundation in Ivory
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Reader Rating0 Votes
4.2

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