untainted |ˌənˈtān(t)əd| adjective
not contaminated, polluted, or tainted: the paper was untainted by age.
UNTAINTED is a directional beauty platform, pushing the boundaries of green and sustainable beauty.
The green beauty industry is growing on a daily basis. From artisanal beauty brands to mainstream cosmetic houses wanting in on the action. However, the imagery being produced for many of these brands is still very "wholesome" and safe.
UNTAINTED MAGAZINE was started to give makeup artists working with clean, sustainable beauty products a space in which to push the boundaries of what can be achieved with products free from unnecessary toxins and negative environmental implications. A platform in which clean beauty can be seen simply for its achievements and loose the pretexts of natural, green, organic and cruelty free, and simply be referred to as 'untainted'.
A place where consumers who don't care about the make up of their beauty products and are only interested in results, are exposed to the future of beauty in the language they speak!
As of April 2019, UNTAINTED Magazine will be strengthening our commitments to ensuring our readers are making the most sustainable choices for their needs, by providing sustainability and transparency information on reviewed brands and products. Furthermore, we will be providing localised links to online and/or bricks-and-mortar stores for our biggest readership geographies, to minimise the carbon footprint of ordering your beauty products.
We are dedicated to beauty equality. We priorities equal access products that meet the requirements of the widest demographics, while ensuring close attention is paid to the social and environmental impact of the products themselves.
Curated and edited by makeup artist and sustainability expert, Khandiz Joni.