Cookie Policy

Old Wives’ Tales

Hand-Me-Down {Beauty} Superstitions

Photography
Anai Bharucha
Beauty & concept
Khandiz Joni
Muse
Priya @ feat.cast

issue seven : folklore & fairytales

We do some “interpretive dance” with Ye olde superstitions in this exclusive beauty editorial.

“A widely held traditional belief that is now thought to be unscientific or incorrect.”

Superstitions date back to when man first began to roam the earth. With a deep rooted belief that nature, animals and other objects were directly linked to the spirit world, man began to find ways to placate the spirits and take control of his fate.

It was women, however, that were at the forefront of  keeping these stories alive (hence the phrase “An old wives tale). Passing them down from generation to generation. Each corner of the world has its own interpretations and superstitions and it’s in these difference that there is unity…for every corner of the world has their own set of omens, talismans and remedies for our fate.

 Skin:  Vanderohe No.1 Nourishing Face Serum ,  Ruby's Organics Brightening Cream Concealer in Neutral
Skin: Vanderohe No.1 Nourishing Face Serum , Ruby’s Organics Brightening Cream Concealer in Neutral

The winds of change

Pulled faces shall remain.

They say that if the wind changes while you’re pulling a face, that is how it shall stay.

 Skin:  Vanderohe No.1 Nourishing Face Serum ,  Ruby's Organics Brightening Cream Concealer in Neutral
Skin: Vanderohe No.1 Nourishing Face Serum , Ruby’s Organics Brightening Cream Concealer in Neutral

Sleep

They say that if you cannot fall asleep, someone is dreaming about you.

Turmeric & Yoghurt

Butterfly Landings

change is coming.

They say that if a yellow butterfly lands on you, change is coming.

Activated charcoal powder & aloe gel mask
Activated charcoal powder & aloe gel mask

black cats

Lucky or unlucky?

They say that black cats are the reincarnation of witches and that if a black cat crosses your path it will take your luck away with it. They also say that if an unknown black cat appears, it’s a lucky omen. You decide.

 Ayurvedic aloe mask
Ayurvedic aloe mask

Gloves

To give is to receive.

They say never to  give gloves as a gift, at least not without receiving a gift in return. 

Ayurvedic aloe mask

Itchy palms?

Financial predictions.

They say that if your right palm is itchy, money is coming your way. If it’s your left, you’re destined to lose money.

Silence

Listen.

They say that an awkward silence is a space to hear angels.

Stormy Weather

A red warning.

They say that you should avoid wearing red if there is a storm, for if lightning strikes, it will find you first.

 Skin:  Vanderohe No.1 Nourishing Face Serum ,  Ruby's Organics Brightening Cream Concealer in Neutral ,  Absolution Organic Lipstick in  Rouge Theâtre #8
Vanderohe No.1 Nourishing Face Serum, Ruby’s Organics Brightening Cream Concealer in Neutral, Absolution Organic Lipstick in Rouge Theâtre #8

Lip Service

paint.

They say that a painted lip wards off the devil. We say the redder the better.

Reusable organic cotton cloths and aloe gel

covered

jealousy.

They say that wearing a veil on your wedding day protects you from jealous evil spirits.

FEATURED PRODUCTS


untainted |ˌənˈtān(t)əd| adjective
not contaminated, polluted, or tainted: the paper was untainted by age.

UNTAINTED is a directional beauty platform, pushing the boundaries of clean, sustainable beauty. We are inspired and motivated by the Japanese philosophy of Wabi-sabi.

Dive in and explore our earlier issues.

More Stories
Melanin